Tranzon Driggers was hired to sell this recently renovated 4-bedroom, 3-bathroom pool home in Hernando, Florida, which had struggled to attract buyers through traditional means.
To kickstart interest, a robust marketing strategy was designed for maximum reach in minimal time. This included listing the property on key residential websites, targeted online ads, social media promotion, email blasts, direct mail, custom auction signs, a virtual tour, a comprehensive property information package, and proactive buyer and broker outreach.
These efforts generated over 17,000 online property views and 92 inquiries from potential buyers in 19 different states. Additionally, seventeen parties attended property previews or private showings.
The online auction attracted six serious buyers. Competitive bidding in the auction and significant interest in the property resulted in a purchase price of $484,000. The deal closed in 30 days, marking a successful outcome for all involved.