Tranzon Driggers was hired to market and sell this large 6BR/4BA pool home in River Country Estates in Weeki Wachee, Florida.
A custom, multifaceted marketing campaign was created and implemented. The campaign consisted of online and digital advertising, social media marketing, professional aerial and property photography, a direct mail piece, marketing flyers, an auction sign, and proactive buyer and broker outreach.
The marketing campaign generated more than 83,000 individual online property views and 118 inquiries from prospects located in 19 states. Twenty parties attended property previews or private showings.
Nine prospective buyers registered to participate in the online auction. The property sold for $616,000 and the transaction closed 10 days earlier than required.