Tranzon Driggers was approved by the bankruptcy court to market and sell this 31± acre development site on US-17 in DeLand, FL.
Our team created and implemented a custom marketing campaign to expose the property to as many prospects as possible. The campaign was comprised of numerous real estate websites, digital advertising, social media marketing, professional aerial and property photography, custom auction signs, and proactive buyer and broker outreach.
Marketing efforts yielded more than 24,000 individual online property views and 165 inquiries from prospects located in 25 states and Canada. Nine parties attended property preview or private showings.
Twenty-one prospective buyers qualified to participate in the online bankruptcy auction. Intense, competitive bidding resulted in a purchase price that exceeded expectations and was approved by the bankruptcy court. The third-party transaction closed successfully.