Tranzon Driggers was approved by the circuit court to market and perform the foreclosure auction of this 13k+ sf warehouse and 2,500± sf building in Ocala, FL. A custom foreclosure auction marketing campaign was created and implemented. The campaign consisted of digital advertising, social media marketing, print advertising, custom auction signs, and proactive broker and buyer outreach.
The marketing campaign yielded over 10,000 website views and 54 inquiries were received from prospective buyers located in 9 states and India. The property information package was downloaded by 47 prospects, and the confidentiality agreement was signed by 14 people who wanted access to confidential property information that was available.
Widespread marketing exposure created interest, demand, and urgency for the property. As a result, a buyer presented a pre-auction offer that was approved by the lender and seller. The transaction closed 5 days prior to the originally scheduled foreclosure auction date.